Marketing consulting
The Institute for Marketing in the Middle East advises you competently and knowledgeably in view of the optimal placement of your products and services on the Middle East market. We develop concepts for target group oriented sales strategies. Our marketing consulting encompasses the following areas:
1. Sales markets, target group potential and competition analysis
2. Arabian media conception, planning and design
- Arabic technical translations of advertising texts, instruction
manuals and product descriptions - Advertising & presentation
design
- Selection of advertising placement in Arab print media, radio and
television programmes
- Procurement of company addresses, mailing, evaluation of feedback
3. Introduction of the product, translation of technical reports,
distribution to technical clientele and trade journals
4. Trade fair consulting – trade fair information: dates, locations, speciality groups–
trade fair site design: transparencies, flyers, labels, posters, pamphlets, etc.
